RESEARCH METHODOLOGY ADOPTED:

TYPE OF RESEARCH: The research undertaken for the survey was exploratory research.

DATA COLLECTION:
Primary data was collected using questionnaire and also by interacting with the customer’s who were coming to the bank for investment advice.

POPULATION OF STUDY:
The population of study was HDFC customers.

SAMPLING METHOD:
The sample consists of walk in customers of HDFC bank.
Convenient sampling technique was used for the survey.

SAMPLE SIZE: Sample size taken for the study is 100.